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Call-to-Action (CTA)

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Call-to-Action (CTA) - definition(s)

Call-to-Action - CTA - A call-to-action can be a text link, button, image, or any web link that encourages a website visitor to visit a landing page and become a lead. These could be ‘Subscribe to our newsletter now’ or ‘Download out white paper today’.

[Category=Database Marketing ]

Source: CRM Technologies, 16 February 2014 09:41:48, External

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