Choose Index below for a list of all words and phrases defined in this glossary.

Customer Segment

index | Index

Customer Segment - definition(s)

Customer segment - A meaningful aggregation of customers for the purpose of marketing or determining customer lifetime value.

[Category=Data Quality ]

Source: Larry English, External, 19-Jan-2009 11:25

Data Quality Glossary.  A free resource from GRC Data Intelligence. For comments, questions or feedback: