Choose Index below for a list of all words and phrases defined in this glossary.
Decoy - A decoy is a name that is placed on a mailing list, during the fulfillment process, that allows a list owner to monitor list usage. List decoys are also referred to as seeds.
Source: NextMark, 06 August 2009 10:30:54, https://www.nextmark.com/resources/glossary-of-terms/ ?glossaryTermId=a0800000000F1P0AAK
These advertisers support this free service
Decoy - Also known as a "seed" or dummy. A record unique to only one list inserted as a control to flag what was mailed, at what time, by whom.
[Category=Database Marketing ]
Source: Postcom, 26 February 2010 10:27:21, http://postcom.org/public/admail_image/glossary.htm
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl