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Decoy - definitions

Decoy - A decoy is a name that is placed on a mailing list, during the fulfillment process, that allows a list owner to monitor list usage. List decoys are also referred to as seeds.

Source: NextMark, 06 August 2009 10:30:54, ?glossaryTermId=a0800000000F1P0AAK External

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Decoy - Also known as a "seed" or dummy. A record unique to only one list inserted as a control to flag what was mailed, at what time, by whom.

[Category=Database Marketing ]

Source: Postcom, 26 February 2010 10:27:21, External

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