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List Ranking

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List Ranking - definition(s)

List Ranking - In building a "bank" of lists for future use, each list is ranked in descending order on the basis of logged response and/or logged dollars of sales.

[Category=Database Marketing ]

Source: Postcom, 16 March 2010 09:02:25, http://postcom.org/public/admail_image/glossary.htm External

 

 

 

 

 


Data Quality Glossary.  A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl