Choose Index below for a list of all words and phrases defined in this glossary.
White Mail - Mail that comes in from customers without a purchase order form or other identification, It can include complaints, commendations, names of friends, "hate" mail, orders, checks, even cash. A very important part of every direct- mail operation. [Category=Database Marketing ]
Source: Postcom, 17 April 2010 09:14:45, http://postcom.org/public/admail_image/glossary.htm
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