Choose Index below for a list of all words and phrases defined in this glossary.
Customer Relationship Management (CRM) - A strategy for learning more about customers' needs and behaviors to develop stronger relationships with them. It brings together information about customers, sales, marketing effectiveness, responsiveness and market trends. It helps businesses use technology and human resources to gain insight into the behavior of customers and the value of those customers.(ASQ definition)
Source: The Data Governance Institute, 23 November 2009 08:12:15, http://www.datagovernance.com/glossary-governance/
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CRM (Customer Relationship Management) - An enterprise-wide strategy and solution that impacts customer-facing departments and processes in a company. It is designed to improve customer service, loyalty and retention, optimize profitability and help companies better manage communication and interaction between their employees and their customers, partners and suppliers. A standard CRM solution includes three modules, Sales Force Automation (SFA), Marketing Automation and Customer Service.
[Category=Data Cleansing ]
Source: X4DB, 15 May 2010 08:46:19, http://www.x4db.com/glossary.html
Customer Relationship Management (CRM) - The idea of establishing relationships with customers on an individual basis, then using that information to treat different customers differently. Customer buying profiles and churn analysis are examples of decision support activities that can affect the success of customer relationships.
[Category=Information Management ]
Source: Information-Management.com, 09 June 2010 09:42:12, http://www.information-management.com/glossary/c.html
Customer Relationship Management (CRM) - The idea of establishing relationships with customers on an individual basis, then using that information to treat different customers differently. Customer buying profiles and churn analysis are examples of decision support activities that can affect the success of customer relationships.
[Category=Information Management ]
Source: DataMentors, 15 August 2010 10:24:47, http://www.datamentors.com/News-and-Resources/Glossary.html
Customer Relationship Management (CRM) - A strategy for learning more about customers' needs and behaviors to develop stronger relationships with them. It brings together information about customers, sales, marketing effectiveness, responsiveness and market trends. It helps businesses use technology and human resources to gain insight into the behavior of customers and the value of those customers.
[Category=Quality ]
Source: American Society for Quality, 16 September 2010 10:37:25, http://www.asq.org/glossary/
CRM - Customer Relationship Management (CRM) is a philosophy that puts the customer at the design point, it is being customer-centric. It should be viewed as a strategy rather than a process. It is designed to understand and anticipate the needs of current and potential customers. There is a plethora of technology out there that helps capture customer data and external sources, and consolidate it in a central warehouse to add intelligence to the overall CRM strategy. "We are in business because of our customers. So it only makes sense to build and intimate relationship with the customer." Now that's CRM!
[Category=Data Quality ]
Source: iSixSigma, 12 January 2011 10:31:27, https:web.archive.org/web/20111109014246/http:www.isixsigma.com/index.php?option=com_glossary
CRM - Customer Relationship Management is software, methodologies, and people intended to provide excellent, consistent experiences to an enterprise's customers. CRM spans many departments in an organization including customer support, sales, marketing, and accounting.
[Category=Data Quality ]
Stibo Systems, 15 May 2011 09:40:27, http://www.stibosystems.com/US/Resources/Glossary/B.aspx
CRM (Customer Relationship Management) - An integrated information system used to manage many or all possible interactions with prospects, leads and customers that can include marketing, sales, technical support and service.
[Category=Direct Marketing ]
Source: Digital Formatting Services, 22 December 2011 08:40:13, http://www.digitalformattingservices.com/vdp_glossary.htm
Customer Relationship Management (CRM) - CRM describes both a business process and an associated software application family.
[Category=Business Intelligence ]
Source: ElegantJ BI Business Intelligence, 27 October 2012 12:48:52, http://www.elegantjbi.com/resources/glossary_a.htm
Customer Relationship Management – managing the sales and business processes, big data will affect CRM strategies.
[Category=Big Data ]
Source: BigData-Startup, 22 September 2013 09:20:53, http://www.bigdata-startups.com/abc-big-data-glossary-terminology
customer relationship management (CRM) - Software that helps businesses manage sales and customer service processes.
[Category=Big Data ]
Source: DataInformed, 18 October 2013 08:59:56, http://data-informed.com/glossary-of-big-data-terms/
CRM - Abkürzung für Customer Relationship Management, das Management von Kundenbeziehungen.
[Category=Data Quality ]
Source: Uniserv, 01 January 2014 09:08:55, http://www.uniserv.com/de/glossary/index.php
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl