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Fraud - definition(s)

Fraud - There are at least 50,000,000 list transactions per year that mail over the facilities of the USPS. The number of misuses or misappropriations of lists is an infinitely small percentage of these transactions. These few problems which do surface in direct mail use usually involve misrepresentation or other shoddy, even criminal offers.

[Category=Database Marketing ]

Source: Postcom, 08 March 2010 10:23:02, External






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