Choose Index below for a list of all words and phrases defined in this glossary.
Ride-Along - A form of co-op mailing in which outside offers are accepted to accompany the cold-prospecting mailing the ride-along provides.
[Category=Database Marketing ]
Source: Postcom, 01 April 2010 09:44:11, http://postcom.org/public/admail_image/glossary.htm
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