Choose Index below for a list of all words and phrases defined in this glossary.
Suspect - A somewhat qualified cold prospect, one more likely to order than the cold prospect. In some two-step operations, a name given the initial inquirer when only one in X can be expected to convert.
[Category=Database Marketing ]
Source: Postcom, 10 April 2010 13:36:57, http://postcom.org/public/admail_image/glossary.htm
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl