Choose Index below for a list of all words and phrases defined in this glossary.

Test Campaign

index | Index

Test Campaign - definition(s)

Test Campaign - Mailings of test pieces to number of outside lists to establish a bank for continuation mailings; must not be to only one list which is a "continuous series of one experiment."

[Category=Database Marketing ]

Source: Postcom, 12 April 2010 10:20:45, External






Data Quality Glossary.  A free resource from GRC Data Intelligence. For comments, questions or feedback: