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Web Card

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Web Card - A web card is a version of a data card that is used to promote advertising space on a web site. Web card pricing may include fixed charges and/or variable charges based on click-through rates. Web cards are often posted in list research applications because their results are measurable, unlike traditional print space advertising.

Source: NextMark, 21 August 2009 14:08:39, www.nextmark.com/ Externalindex/definition.jsp?glossaryTermId=a0800000000Lh3YAAS


Data Quality Glossary.  A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl