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White List

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White List - definition(s)

White list - A list of email addresses that a user designates as safe to receive email from. Inclusion on a whitelist means that no email from those particular senders will ever end up in the user's junk mail folder unless express action is taken by the user to remove an address from the whitelist.

[Category=Database Marketing ]

Source: DBG, 12 May 2011 08:51:45, http://www.dbg.co.uk/glossary/1015 External 


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