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Payup - payup is to remit the full monetary amount owed for a product or service. The term payup is often used by magazine publishers as a key performance indicator (KPI) for a Direct Marketing_ campaign. For example, a direct mail campaign may deliver a high response rate (requested a subscription to the magazine) but a low payup rate (did not pay for the magazine).

Source: NextMark, 17 August 2009 08:44:57, Externalindex/definition.jsp?glossaryTermId=a0800000000FIB6AAO

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