GRC Data Intelligence
Expertise in Global Data
© GRC Database Information 2013
GRC Data Intelligence
Whether you hold data as an information resource, for
marketing, CRM (Customer Relationship
Management), database marketing, direct marketing
or any other purposes, the success of your projects
and your ability to comply with corporate governance
legislation depend on the quality of your data.
Integrated data systems and software layers on top of
your data often hide both the data and that data's quality
problems, and often do not resolve the data quality problems.
Some
simple analysis of your data and your data collection systems before implementation
of any information quality program will have major beneficial effects on information
quality.
GRC Data Intelligence is an independent consultancy and information provider,
specialising in international data knowledge. It's all we do, so after spending years
learning about variations in international information so that you don't have to, we
know a thing or two about them. Many companies spend many hundreds of hours
wrestling with any number of issues concerning their international data. We can help
you to dramatically shorten the learning curve involved, through consultancy, training
and our products.
Our mission and motivation is to improve international data quality, for the benefit of
yourselves and your customers. We offer much advice free (pose your question
here). We provide information resources. If we cannot help you, or somebody else
can help you better, we will try to point you in the right direction.
The company was founded by Graham Rhind. This page describes our consultancy
and training services. For our other products, including books and documents,
software and data/reference tables, please check this page.
We have experience, and will tackle, almost any project involving international data,
however large or small - we are happy to help even of you require only a couple of
hours of consultancy to resolve international queries. If you have an issue that you
don't see addressed below, or you have any further questions, please do not hesitate
to contact us by e-mail.
Data Consultancy
You will probably know a great deal about names, addresses and other data for the
country where you operate. But are you prepared for data from abroad? Can you
recognize the data elements? Are the languages a problem? Have you formatted
everything according to the correct cultural and/or postal norms?
Creating and maintaining an international database can be a time-consuming and
expensive business, though the result can be well worth the time and effort involved.
When you create an international database you face numerous pitfalls which you will
need to overcome. Reduce your time and expense, get up and running quicker, and
avoid re-inventing the wheel - let us help you by allowing GRC Data Intelligenceto
apply its years of experience.
These are examples of projects with which we can and do help:
•
You require an independent consultant during negotiations with your
prospect/customer for information management projects.
•
You are purchasing international address management software and need help in
producing a short list of suitable packages or to decide the best solution for your
own needs.
•
You are looking for international postal or GIS data, but need to know where to
look and how the quality compares.
•
You provide international postal data and want to know where problems lie in the
data and how quality can be improved.
•
You need to assess the problems existing in your own international data, and
receive help and suggestions for cleaning it up.
•
You want to create a multiple-country postal validation system, in-house or on the
web, and you need guidance on the issues involved and how to tackle them.
•
You want to start building a multi-country customer database, and need to know
that the structures are going to work with international data, and where potential
problems lie.
•
You are creating name and address management or validation systems, and
need some advice on applying real-world knowledge in your systems.
•
You need help interpreting name and address data entered by users in your
online system.
•
You want to organise a seminar and training sessions for your staff to enable
them to understand international data issues.
•
You need to assess the quality and accuracy of your address validation or GIS
software.
Many of our customers prefer to remain nameless for competitive reasons, and we
respect this. Our consultancy customers include:
•
ALLM Marketing, Bournemouth, UK
•
AND, Rotterdam, The Netherlands
•
ANWB, 's-Gravenhage, The Netherlands
•
Ascential Software, Westboro, MA, USA
•
DNP Contactcenter, Hoofddorp, The Netherlands
•
LRI Consulting, Atlanta, GA, USA
•
QAS Nederland, Amsterdam, The Netherlands
•
Reckless Design BV, Wieringerwerf, The Netherlands
•
TomTom, Amsterdam, The Netherlands
•
A multinational Internet GIS company - requirement to understand the structure
and parsing methodologies for European addresses.
•
A multinational publishing company, with requirements to improve address data
quality through both batch cleansing and through interactive data standardisation.
•
A international church organisation developing a dynamic, fully validated, data-
entry system to allow high quality entry and storage of its parishioner information.
•
A provider of address validation software for the United Kingdom.
•
A multinational database management company and list broker.
•
A multinational manufacturer of engineering goods.
•
A producer of data cleaning software.
•
A multinational database software company.
•
An American sports clothing retailer.
•
Two Dutch call centres - data management.
•
A leading multinational credit-card company - requirement to understand fully
international address systems to reduce credit card fraud potential.
•
Several major address validation software companies.
•
A credit rating and database management company.
•
A German media corporation
•
A British postal software company
•
A Dutch data quality software developer
Data Quality Analysis
Many companies hold international data, but cannot put it to effective and profitable
use due to factors ranging from inefficient database structure, through incorrect data
storage, to invalid data. GRC Data Intelligence can analyse your data and report on
effective strategies for turning the data into a profitable resource for you.
Many of our customers prefer to remain nameless for competitive reasons, and we
respect this. Our customers include:
•
A credit rating and database management company.
•
A German media corporation
Authoring - articles, white papers and blog posts
A selection of white papers and articles that Graham has written for various vendors
can be found here. Graham also writes guest blog posts for various data quality
companies.
Conference-speaking and
seminars/training
Graham has spoken at many conferences in
Europe and the United States, and has
tutored small groups in various aspects of
international database management. He
has developed a light and amusing style,
with audio-visual aids and real-world
examples, which are guaranteed to keep
the attention of his audience whilst
improving their understanding of the issues involved. A one- or two-day seminar for
your staff can massively reduce the learning curve involved in handling international
data, and equally save you a great deal of money.
These have been Graham's most recent speaking and training engagements:
•
OCDQ Radio Podcast, 11th August 2011, Graham Rhind talks about International
Data Quality
•
Post-Expo 2010, 8th October 2010, Copenhagen, Denmark. "Names, addresses
and data quality"
•
Universal Postal Union, Global Addressing Summit, 23rd April 2010. "The
Importance of Addressing"
•
IAIDQ Ask The Expert free webinar: The Challenges of Working with Global
Customer Data, 27th January 2010. For IAIDQ members, you can hear a
recording of this webinar here.
•
DDMA (Dutch Dialogue Marketing Association) Dag van de Datakwaliteit,
Amsterdam, The Netherlands, 3rd November 2009. "Better data quality from your
web form". View a video from the event here . View the presentation online here
(page in Dutch, presentation in English)
•
Business Intelligence Day, Benelux, Leuven, Belgium, 17th September 2009.
"Better information quality from your web form".
•
BI-Community of Practice - Data Quality Assessment, Leuven, Belgium, 30th April
2009. "International name and address data quality".
•
Data Quality Conference Europe 2007, London, UK, 29th October to 1st
November 2007. "Your Web Data Collection Form—Achieving Higher Data
Quality". Information here.
•
Geodis - Paris, France: One day seminar: "Ensuring global data quality",28th May
2007.
•
DDMA (Dutch Dialogue Marketing Association), Dag van de datakwaliteit, Utrecht,
The Netherlands, 12th September 2006, "Internationale adressering".
•
Data Quality Conference Europe 2005, London, UK, 7th November 2005. One
day seminar: "Ensuring global data quality".
•
Information Quality Forum 2005, Dublin, Ireland, 13th October 2005, "Cultural
tunnel vision - how ignorance affects global data quality and changes our working
practices".
•
Managing Information and Data Quality Conference 2005, London, 1st-3rd June
2005. One day seminar: "Ensuring Global Address Data Quality".
•
DAMA Benelux/IAIDQ Information Quality Event, Diegem, Belgium, 17th March
2005. "The Ten Golden Rules for Ensuring Global Data Quality".
•
Data Quality Conference Europe 2004, London, 1st November 2004. Half day
seminar: "Ensuring Global Address Quality".
•
IRM Seminar, London, 2-3 December 2002, "Practical International Data
Management - Resolving name, address and other data issues when managing
international data".
•
Universal Postal Union, Bern, Switzerland, 1st November 2002, "How to turn
direct mail into targetted, addressed direct mail"
•
Data Quality Conference Europe 2002, London, 21-23 October 2002, "Employing
Quality Principles with Global Customer Information".
•
QAS sales seminar, Guest Speaker, Amsterdam, 6th June 2002, "Internationale
adres beheer en data kwaliteit".
•
Kalido Sales Seminar & Partner Exhibition, Guest Speaker, London, 13th and
14th December 2001, "Quality is never an accident; it is always the result of
intelligent effort".
•
DAMA International Conference Europe 2001, London, 29-31 October 2001,
"Practical International Data Management".
•
2Contact Customer Care Center, Haarlem, The Netherlands: Database training,
July/August 2001
•
OTS Group Data Entry Training Day, 11th January 2001: "International Name and
Address Data-Entry"
•
PTT Post International Customer Day, 30th May 2000: "A World of Differences:
International Name and Address Collection via The Internet"
•
SRM Training for PTT Post International, 11th December 1998 and 4th May 1999:
"International Name and Address Management Issues"
•
Data Quality 98 Europe, London, October 1998: "Case Study: Data Collection via
the Internet
•
Databases, Sampling and Research (DSR '98), London, September 1998:
"Expecting the Unexpected in your International Data"
•
CustomerBase 98, Geertruidenberg, The Netherlands, May 1998: "The
(Im)possibilities of International Address Standardisation
•
FEDMA Conference, Brussels, Belgium, April 1998: Panel Discussion,
"International Data Management"
•
FEDMA Council Day, Brussels, Belgium, 21st November 1997 : "The Challenges
of European Database Marketing"
•
PostalSoft UsersConference, Minneapolis, U.S.A, June 1997: "International
Address Data Management"
Some anonymous attendee responses to some of Graham's presentations and
seminars:
•
"Graham speaks GOOD SENSE and all of us who collect international data need
to listen."
•
"Excellent speaker, knows his stuff. Eye-opening topics, common sense"
•
"Very impressive analytical mind"
•
"Excellent! Extremely relevant and detailed, and also enthusiastically presented."
•
"Excellent, informative."
•
"Good pace, good balance between theory and examples."
•
"Very helpful, relevant. Gave me lots of ideas."
•
"Excellent presentation skills, well prepared material."
•
"A man with passion. Good examples, great knowledge & practical information"
•
"Fantastic insight - a wonderful evangelist!"
•
"Concrete solutions!"
•
"Fantastically useful!! Extremely well presented"
•
"Excellent - well presented"
•
"Very good and confirmed my suspicions"
•
"Very relevant to the current problems we are facing"
•
"Great content - a lot to think about. Well presented - simple, clear,
understandable"
•
"The seminar exceeded my expectations!"
•
"I think this [seminar] would be extremely useful to both sales and technical
people, as well as our customers & prospects!"
•
"A subject which I thought would be dry, however I was pleasantly surprised as it
was both informative and thought provoking"
Data Cleansing
We are experts at parsing and standardising international address data. We have
developed advanced software systems and data processes to clean, standardise and
re-field your international data, saving you a lot of money by reducing postal returns,
increasing de-duplication rates and reducing customer irritation. We are also able to
produce perfectly formatted address block files for label printing or mail merge for data
from any country. If you are interested in this service, kindly contact us , preferably
also sending a sample of the data requiring cleansing. Our customers include:
•
A multinational CRM company with a requirement to clean, re-field, standardise
and import data from numerous sources into a central database.
•
A credit rating and database management company.
•
An international research group for whom we parsed and standardised 3.5 million
records in a short time.
•
A major Dutch bank preparing data for injection into a new CRM system.
Our environmental credentials
It has become a fashion for companies to boast about how they are becoming more
environmentally conscious. Here at GRC Data Intelligence we have been taking care
of our environment since our inception. In fact, Graham Rhind started working on
data quality as a reaction to the chronic waste of resources which is the result of non-
quality data. We reduce our impact on the planet in these ways:
•
We only produce products that use no physical resources - data and advice - both
created to help other companies reduce waste.
•
We try to reduce power usage to a minimum, and our electricity is produced from
wind power. Our natural gas use is compensated by tree planting in Indonesia.
•
Neither the company, nor its staff, has or uses cars. We avoid unnecessary travel,
preferring instead to make maximum use of the powers of telecommunication.
When we do have to travel, we use trains where possible above aeroplanes.
•
All computers and peripherals are switched off when not in use and at night, at
the socket. Nothing is left on standby.
•
Paper is printed on on both sides, and then recycled.
•
We use daylight to light our office and, when that fails, low wattage bulbs.
We have a very low carbon footprint, but are not complacent - we continue to search
for new ways of helping to reduce our impact on the planet.
Data Quality
Data quality: the level
at which data correctly
represents the real-
world constructs to
which it refers.
Information quality: the
level of value provided
by data through its
perception and
interpretation.
Our aim is to provide
advice and resources
to facilitate
international data
quality, especially that
of personal names
and addresses, so that
your data more
accurately represents
the real world
constructs to which it
refers, and conforms
to the required
linguistic and cultural
norms. This provides
you with a firm
foundation for higher
levels of information
quality to be achieved
from this data.
Larry English
GRC Data Intelligence
works closely with our
associate Larry
English, President and
Principal of
Information Impact
International, Inc., to
provide the full gamut
of data quality
services.
Mr. English is an
internationally
recognized speaker,
educator, author and
consultant in
information and
knowledge
management and
information quality
improvement. He also
provides consulting
and education in
information
stewardship, strategic
information visioning,
information technology
evaluation, information
resource management
and data
administration, data
modeling and
facilitation, and value-
centric application
development methods.
Mr. English has
developed the Total
Information Quality
Management (TIQM®)
methodology applying
Kaizen® quality
principles to
information quality
management. He
chairs Information
Quality Conferences
around the world. He
is a co-founder of the
International
Association for
Information and Data
Quality (IAIDQ).
Prior to founding
Information Impact
International, Inc.,
Brentwood, TN, over
seventeen years ago,
Mr. English was Vice
President of an
international IRM
consulting firm.
Before that, he was
manager of systems
development and then
for information
management with a
large publishing firm.
Before positions as
Senior Instructor for a
computer
manufacturer and
Information Systems
Training Coordinator
for a major insurance
firm, Mr. English
began his career with
Sears, Roebuck, and
Co., as a programmer
and systems analyst.
He was featured as
one of the “21 Voices
for the 21st Century”
in Quality Progress.
DAMA awarded him
the 1998 “Individual
Achievement Award”
for his contributions to
the field of information
resource
management. Mr.
English has served as
an Adjunct Associate
Professor in computer
science. He is a
member of the
American Society for
Quality and is a former
advisor for DAMA. He
has also been an
active member of
various ANSI
(American National
Standards Institute)
standards committees,
and he is an editorial
advisor for DM
Review.
A magna cum laude
graduate of Hardin-
Simmons University,
Mr. English holds a
Masters Degree from
the Southern Baptist
Theological Seminary
where he was a Luther
Rice Scholar and a
Garrett Fellow. He is
listed in Outstanding
Young Men in America
and Who’s Who
Worldwide. He has
provided consulting
and educational
services in 29
countries on five
continents to such
organizations as Aera
Energy, Air Canada,
American Express,
Belgacom, Boeing,
British
Telecommunications,
Coca-Cola Foods,
Corning, Dow
Chemical, Eastman
Kodak, Eli Lilly, the
FDIC, Hewlett-
Packard, The Hartford,
IBM, ING, Intel, L. L.
Bean, Microsoft, NTT
DATA, Sprint, Telenor,
Toyota, TXU, UNUM
Life Insurance Co.,
U.S. Navy, USAA, and
Weyerhaeuser.
A frequent keynote
speaker, Mr. English
writes the monthly
“Plain English about
Information Quality”
column for DM
Review, and is the
author of the highly
acclaimed Improving
Data Warehouse and
Business Information
Quality, also available
in Japanese, and
numerous articles for
publications in the US
and Europe. He can
be reached at
Larry.English (at)
infoimpact.com.